Sem Specialist Emea

vor 6 Monaten

Munich, Deutschland Mouser Electronics Vollzeit

For our international team in the Munich office we are looking for a motivated person at the earliest possible start date for the position of

**SEM Specialist EMEA (f/m/d)**

**The role**:
The SEM Specialist handles daily Google account maintenance and evaluates SEM performance for the assigned accounts, campaigns, & ad groups using best practices and tools. This position is responsible for daily management, growth, and creation of campaigns and ad groups within the assigned accounts and/or campaigns.

**What to expect**:

- Perform daily account maintenance and creation of pay-per-click accounts on Google, Bing, Yahoo, & other search platforms as assigned.
- Manage the execution of search marketing campaigns & ad groups, including setup, analysis, optimization, monitoring, reporting, budget pacing & forecasting, keyword research and expansion.
- Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with company goals.
- Optimize campaign/program performance through continuous testing & monitoring including collection and analysis of negative keywords.
- Manage budget of all assigned paid search accounts and make recommendations for continuous improvement.
- Responsible for initiating the building and maintenance of reports and dashboards using search platform data plus data from additional sources.
- Maintain and monitor keyword bids, quality score, and other account metrics as assigned.
- Perform administrative duties with the SEM department including (but not limited to) scheduling meetings, organizing presentations, researching and evaluating new opportunities, coordinating global communications.
- Establish, maintain, and continuously build on Mouser and E-commerce business knowledge.
- Make recommendations to improve performance based on the monitoring of keyword bids, quality scores, and other account metrics.
- Make recommendations for A/B testing for continuous improvement.
- Maintain and actively pursue awareness on SEM Industry trends and changes and share this knowledge with the SEM team.

**What we are looking for**:

- Degree in marketing, statistics or related field or at least two years suitable combination of education and experience.
- First experience with hands-on pay-per-click account management and with bid management & web analytics tools.
- Thorough understanding of pay-per-click campaigns using Google AdWords. Google Adwords Certification preferred.
- Strong mathematical skills and analytical focus with the ability to independently implement paid search optimization findings.
- Outstanding organizational skills and ability to manage multiple projects simultaneously while meeting deadlines.
- Excellent communication skills with the ability to present recommendations and suggestions for growth.
- Strong analytical, problem solving, negotiation, organizational and teaching skills.
- Sound judgment in managing budgets to identify issues and escalates when appropriate.
- Fluent English skills (written and verbal); German skills and additional languages would be a plus.

**What we offer**:

- An interesting, versatile role in a global company.
- An international, innovative, and friendly working environment.
- Competitive salary with good social benefits (vacation allowance, contribution to saving benefits).
- Permanent contract.
- Access to numerous discounts via our Corporate Benefits Portal.
- Free German course.
- Subsidized "EGYM Wellpass" membership.
- 50% Discount for the Deutschlandticket - job ticket.
- Fruit, snacks & drinks.
- Open communication and cooperation and freedom to work independently.
- Regular staff events.

**This position is located at our office in Munich**:
Mouser Electronics
Elsenheimerstraße 11
80687 München
Germany
- #LI-BB1_
- Category:Marketing_

Mouser is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.

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