Advertising Technology Manager
Gefunden in: beBee jobs DE - vor 2 Wochen
We are seeking you to join our team in Berlin as a Advertising Technology Manager.
About the role:
As an Advertising Technology Manager, you will oversee and optimize the technological infrastructure that drives our advertising initiatives. We are looking for a professional with an understanding of advertising technology and programmatic advertising to enhance our effectiveness.
Your responsibilities:
Ad Tech Infrastructure Management:
Oversee the implementation and management of advertising technology platforms, including ad servers, demand-side platforms (DSPs), and data management platforms (DMPs). Ensure the seamless integration of ad tech solutions to support advertising campaigns and business objectives. Technology Optimization:Analyze and improve ad tech processes to enhance efficiency, effectiveness, and scalability. Stay abreast of industry trends and emerging technologies, evaluating their potential impact on advertising operations. Collaboration with Cross-Functional Teams: Collaborate with internal teams, including marketing, data analytics, and operations, to ensure the alignment of ad tech strategies with overall business goals. Work closely with external vendors and partners to evaluate and implement new technologies.Quality Assurance and Troubleshooting:
Implement quality assurance processes to ensure accurate ad serving, tracking, and data management. Troubleshoot and resolve technical issues promptly, collaborating with internal and external stakeholders.Data Privacy and Compliance:
Ensure adherence to data privacy regulations and industry compliance standards in all ad tech operations. Implement and maintain processes to protect customer data and uphold privacy best practices. Training and Knowledge Transfer: Provide training and support to internal teams on the effective use of advertising technology platforms. Keep the team informed about industry best practices and emerging technologies. Your qualifications: You are passionate about staying at the forefront of ad tech trends, implementing solutions and ensuring seamless technology operations Bachelor's degree in Information Technology, Computer Science, Marketing, or a related field / professional experience 3+ years of experience managing advertising technology platforms and implementing programmatic advertising solutions. In-depth knowledge of ad servers, DSPs, DMPs, and other ad tech tools. You are familiar with data privacy regulations and compliance standards. Business Fluent (C1) in German and English-
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