Head of Marketing

vor 4 Wochen

München, Deutschland Richemont Vollzeit

Head of Marketing & Sales Northern Europe and Nordics (m/f/d)

 

HOW WILL YOU MAKE AN IMPACT?

 

Within the Europe Team, the Head of Marketing & Sales develops PIAGET as a key actor of Jewellery & Watchmaking in the luxury industry in Richemont Northern Europe & the Nordics.

He/she is responsible for Marketing and Sales activities on the region ensuring that qualitative and quantitative Sales targets are achieved by maintaining intensive relations with key partners and a strong marketing plan ensuring brand & image coherence.

The Head of Marketing and Sales will drive the local Piaget team of 5 people with a very much “hands on” approach and clear guidance allowing everyone to grow in autonomy.

 

Key responsibilities:

  • In charge of defining and implementing, Marketing and Sales strategy in accordance with Europe General Manager and MarCom Director
  • Define and implement the sales strategy and action plan including openings, closings of points of sales, Boutiques projects together with Europe General Manager
  • Lead and develop the local team of 3 people + 1 external PR
  • Manage and control the annual sales targets (total market, distribution channel, customer, product line, etc.)
  • Implement and pilot the Retailization KPIs and stock control 
  • Prepare, conduct annual meetings and set commercial/marketing/CRM activities with our best partners
  • Manage the product assortment (& model stock) per point of sale
  • Negotiate visibility in all POS and implement shop-in-shop in key locations
  • Reinforce the Piaget Sales Ambassadors community
  • Responsible for planning, budgeting and implementation of 360° Marketing activities
  • Be the “face” of the Maison in the area, define & implement the PR plan together with the external PR
  • Training of sales partners in collaboration with sales team
  • Be influential and build strong relationships with all key stakeholders of Richemont in the Region and HQ

 

 

 HOW WILL YOU EXPERIENCE SUCCESS WITH US?

    • 5-10 years of experience in marketing/sales
    • Min. 5 years experience in a management role
    • Excellent organizational and multi-tasking skills
    • Results-oriented and entrepreneurial spirit
    • Detail-oriented, team player and reliable
    • Independent, solution-oriented and agile working style
    • Willingness to travel
    • German and English business fluent, French is a plus
    • Genuine interest & experience in the watch, jewellery or luxury industry
    • Good market knowledge with a focus on Germany

 

HOW DO WE KEEP YOU SMILING?

 

The opportunity will give you valuable experience into the activities, activations, insight and understanding of a well establish, continually growing global brand, and the world of fine jewellery and watches. 

 

As a significant member of the Piaget’s Europe community, you are also part of a much bigger family at Richemont.

 

We strongly believe in internal development, mobility and offering various opportunities to enhance both your personal and professional development.

 

 

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